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Designing for the music and wrestling industry is a complicated business. Often thought of as cute and glamorous, there are many unforeseen issues that arrive when dealing with the politics, economics, and personalities of these unique entertainment worlds. Demands from talent, their audience, and their managers often clash, keeping the designer stuck in-between feeling pressure from all sides.
In this talk, Jeffrey Everett of Rockets of Red will be bringing his thoughts, his work and experiences on navigating this treacherous world. Topics will include creating design that is to be bought and cherished, personal politics, not relying on the band names to sell a product, the DIY attitude, figuring it out as you go, staying inspired, and discussing the decades of working with bands big and small. Jeffrey will be showcasing his work that has been seen around the world - from small dingy clubs and sold out arenas, to craft fairs and high-end galleries, and even
tattooed on strangers.
Jeffrey work has been highlighted in magazines such as Rolling Stone, Alternative Press, and Print and he has won awards form the AIGA, Art Directors Club, and The Ad Club. His roster of bands include The Foo Fighters, Lou Reed, Frank Turner, The Gaslight Anthem, Flight of the Conchords, The Decembrists, The Bouncing Souls, Jason Mraz, and A Day to Remember. He has worked for comedians such as Patton Oswalt and David Cross and wrestling personalties like Pentagon Jr and Dalton Castle. Other clients include Universal Records, Simon and Schuster, RedBull, LiveNation, Variety, Dreamworks, HBO, Fox / Bob's Burgers, and more.