Blue Ridge
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The Art of the Book & The Secrets of Engaging Mail

Thu, Oct 29, 2015 7:00 PM - 9:00 PM
The Delaplaine Visual Arts Center
40 South Carroll Street
Frederick, MD 21701

The Secrets of Engaging Mail

Thursday, October 29, 7pm

At a time when it seems the entire world is banging the drum for digital marketing, there’s a surprising strategy that is proven to beat digital time after time. That strategy is print. Whether it’s consumer preference, trust, privacy, response, recall, or one of many other measures, print comes out on top. The secret to long term success, however, is keeping your customers engaged. Direct marketing guru Trish Witkowski will be in town to teach you about the process of creating mail that performs — on any budget.

The Art of the Book (event passed)
Wednesday, September 30, 7pm
Stephen Vanilio and Book Arts in Washington, DC have long been the go-to experts in the very specialized custom Bookbinding Industry both nationally and internationally. Event attendees will see and learn about the artistic craft of bookbinding and hand foil stamping with projects for international museums, The White House, the IMF and many more. 

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